Post by account_disabled on Jan 24, 2024 6:59:10 GMT
Online marketing is a very effective way to bring new customers to a business, which in most cases is done through Google AdWords , which leads the search engine market, or Facebook Ads , which is the leader of social media.i nterweb.al shpk has been offering this type of marketing for a long time, resulting in very good achievements for our clients. But which of these ways would most help a business looking to market its products or services? Below we will analyze the advantages and disadvantages of these two methods: Google AdWords Advantages: The number of people viewing the ad is high and immediate traffic is possible Google AdWords offers a number of measurement tools to see .
How advertising is performing You have full control over your C Level Executive List daily budget and maximum cost per click You can choose your target based on regions, time of day, days of the week you want or as well as a specific website You can target those people who have shown interest in your product and the possibility of turning into customers is high Google AdWords offers different marketing methods such as Display Network, Search Network and Remarketing Disadvantages: If not managed properly the costs can be very high Creating and managing your ad can be time-consuming There is a limit to the space you can use in the ad (for example when you use Search only you are offered only three lines of text) It is impossible to include images or videos in advertising only if you also use other forms of Google AdWords such as Google .
Shopping or Youtube Advertising A good portion of the audience that sees the ad may be inappropriate The cost per click can be high, but it also depends on your business Facebook Advertising Advantages: Advertising is easy to follow and the traffic generated is immediate Full control over your daily budget and maximum cost per click Offers more targeting options than Google AdWords, such as targeting based on cities, regions, age, interests, or other demographic factors It's easier to create ads than Google AdWords You can use images or videos, helping to sell products or services more easily The cost per click is lower Disadvantages: If not managed properly it can bring high costs, but still lower than Google AdWords A large part of the potential audience may be unsuitable, it depends on your target Facebook Advertising does not offer any option to advertise at a specific time of day or only on a few days, unless you choose to advertise for a short period.
How advertising is performing You have full control over your C Level Executive List daily budget and maximum cost per click You can choose your target based on regions, time of day, days of the week you want or as well as a specific website You can target those people who have shown interest in your product and the possibility of turning into customers is high Google AdWords offers different marketing methods such as Display Network, Search Network and Remarketing Disadvantages: If not managed properly the costs can be very high Creating and managing your ad can be time-consuming There is a limit to the space you can use in the ad (for example when you use Search only you are offered only three lines of text) It is impossible to include images or videos in advertising only if you also use other forms of Google AdWords such as Google .
Shopping or Youtube Advertising A good portion of the audience that sees the ad may be inappropriate The cost per click can be high, but it also depends on your business Facebook Advertising Advantages: Advertising is easy to follow and the traffic generated is immediate Full control over your daily budget and maximum cost per click Offers more targeting options than Google AdWords, such as targeting based on cities, regions, age, interests, or other demographic factors It's easier to create ads than Google AdWords You can use images or videos, helping to sell products or services more easily The cost per click is lower Disadvantages: If not managed properly it can bring high costs, but still lower than Google AdWords A large part of the potential audience may be unsuitable, it depends on your target Facebook Advertising does not offer any option to advertise at a specific time of day or only on a few days, unless you choose to advertise for a short period.